Goals: Create a design system that could easily be implemented and adopted with the clients current capacities
Orange Literacy is a company that helps adults gain literacy in multiple subjects. I wanted to give them a simple design system that they could maintain with their current staff.
Because Orange Literacy already was an establish business I didn't want to completely alter their image. Instead, I expanded their existing color story (gray and orange) and include a simple design system that they could easily incorporate using their current skill set.
Social Media Package
Landing Page Design