Goals: Create a design system that could easily be implemented and adopted with the clients current capacities

Orange Literacy is a company that helps adults gain literacy in multiple subjects. I wanted to give them a simple design system that they could maintain with their current staff.

Orange Literacy

Approachable

Exciting

Professional

Because Orange Literacy already was an establish business I didn't want to completely alter their image. Instead, I expanded their existing color story (gray and orange) and include a simple design system that they could easily incorporate using their current skill set.

Assets

Horizontal Logo

Full Branding

Social Media Package

Brochures

Landing Page Design

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